THE MAKEUP FOR WORK – Part 1

Thus far, I have been talking about individual SLAE products. As an intermission, let’s look at SLAE, as a whole and what it is all about.

Yes, SLAE is a full range makeup line. However, one might ask – “What is the DNA of SLAE?” –  the DNA of the brand so to speak.

Well, SLAE was born from the word SLAY. As women at work, we and you (in our own individual ways) represent women who exert subtle but meaningful force. We strive to always slay the task at hand (ie. to complete the task impressively). SLAE being The Makeup For Work, represents women who perform their task efficiently in an impressive manner. The SLAE babe always excels (with no time for nonsense, if I might add 😊 ).

SLAE = SLAY = IMPRESS + EXCEL + EFFICIENT

With the above in mind, SLAE Cosmetics is perfect as THE MAKEUP FOR WORK. YOUR makeup for work. The lightweight feel of SLAE Foundations and the ease of application with buildable coverage to suit your complexion is the finest in the market at its price range. The eye shadow was curated to give a subtle but effective lift to your eyes beneath the brow bones. The darker brown shade is perfect as a lower lid eyeliner (p.s: Black eyeliner for the lower lids is so yesterday, don’t you think? I haven’t used a pencil liner for my undereye lid ever since).

SLAE your work with our Nature Inspiring Beauty. Just enough coverage and colours for your workday …. with highly pigmented colours to carry you into the evening.

If you need to remove your makeup during office hours, a SINGLE makeup wipe will do the job (and that includes the removal of mascara!) Try it, as we, and countless of SLAE babes have, and are testimony to that. Re-apply with ease and you’re good to go.

SLAE Cosmetics have been on-ground to meet and demonstrated to women at work on how SLAE Cosmetics can work for them while they are at work. The results have been truly amazing and humbling. We came up with this concept as it applies to us and we believe to others… but to see it scale amongst so many amazing working women out there … is satisfaction, above and beyond for us at Slae.

Make SLAE Cosmetics, Nature Inspiring Beauty, your chosen MAKEUP FOR WORK.  We will not disappoint. And that’s a promise.

Much love,

July 2022.